What is a widget
A widget is a component of a website that can be added using a small piece of code. This allows you to add functionality to an existing website without any technical knowledge.
To place a widget, you first need to add the script to your website. This is very straightforward and self-explanatory when you follow the steps provided during the account creation process.
What does the widget code look like?
An example of a piece of code that places a widget on your site is this:
<span data-zen-widget-id="53"><!-- Contact form --></span>This code is automatically generated for you when you create and install a widget. All you need to do is copy and paste it to add advanced functionality to your website to show (in this case) a working contact form on your website.